Summary
- Peter & Sons strengthens its position in the Swedish market by partnering with NinjaCasino.se.
- The Entain-owned brand receives a substantial and engaging content upgrade designed to captivate users.
- Entain and Peter & Sons have strengthened their strategic partnership.
Peter & Sons has extended its presence in the Nordic market by partnering with the reputable local platform, NinjaCasino.se. The collaboration aims to deliver anti-boring content to the Entain-owned brand, promising to redefine player expectations by offering an unparalleled gaming experience. Players can now enjoy popular titles from Peter & Sons, including Wild Duel, Blood Club, Mutagenes, Evil Devil, Dungeon Tower & Potion Tower, Barbarossa Revenge, and many more.
Entain and Peter & Sons strengthen their partnership in Sweden
Peter & Sons has gained a reputation for creating innovative, award-winning games that foster strong player engagement and retention from the outset, bringing a unique originality to game collections. Yann Bautista, the Commercial Director and Founder of Peter & Sons, expressed enthusiasm about strengthening the company's relationship with Entain and the Ninja Casino brand, one of Sweden's top online casinos. Ninja Casino has always had a cool, edgy vibe that aligns with our style. This partnership offers us a great opportunity to connect with a new audience that we believe will appreciate our work, Bautista commented. Ninja Casino's Casino Manager, Andreas Larsson, shared this excitement, noting that the collaboration has enriched the casino's library. Larsson praised Peter & Sons as a standout brand admired by the casino for a long time. Their distinctive visual style, innovative game mechanics, and consistent production quality make them a standout developer in today’s crowded market, he concluded. Beyond the Nordic region, Peter & Sons has been expanding into other markets. The company notably entered the Brazilian market with Bacanaplay and PlayUZU in February and partnered with QTech Games, which aggregates third-party content to enhance suppliers’ reach. Additionally, Peter & Sons has made its entry into Denmark through a partnership with Danske Spil, facilitated by Light & Wonder.
