Blueprint Gaming Enters Swiss iGaming Market Through Swiss Casinos Partnership

Summary

• Swiss Casinos and Blueprint Gaming signed a new content agreement.
• In this collaboration, the latter will offer its popular games to Swiss Casinos' customers.
• The agreement extends Blueprint Gaming's reach even further.

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Blueprint Gaming, a rapidly expanding UK slots developer and part of the Merkur Group, has officially entered the regulated online gambling market in Switzerland. Earlier this week, the company announced the completion of this move through a strategic partnership with Swiss Casinos, the nation's leading land-based and online gaming operator.

Swiss Casinos rolls out games from Blueprint Gaming

Under the terms of the new content agreement, Blueprint Gaming's high-quality online slots will soon be available to players in Switzerland. This means that new players can enjoy popular games from the leading UK slots developer, such as The Flintstones, Ted Afterparty, and Rick and Morty: Strike Back, along with other branded titles and engaging games that have already proven successful in various markets.

he explained. Mastai also emphasized, Swiss Casinos, a trusted and well-known online and land-based operator with a significant market share, is expanding its offerings by partnering with Blueprint Gaming, delivering quality games to its growing customer base.

Blueprint Gaming is excited to expand its reach

Blueprint Gaming's collaboration with Swiss Casinos also generated excitement within the company. Samuel Haggblom, the Director of Key Accounts, expressed his enthusiasm, stating,

Haggblom further commented, He also predicted that Blueprint Gaming's high-quality games would provide unforgettable experiences for Swiss Casino players, enhancing customer engagement and retention. Entering the regulated iGaming market in Switzerland is a significant milestone for Blueprint Gaming. This new partnership aligns with the company's goal of global expansion and its ambition to become a preferred supplier for online gambling operators in key markets worldwide. Earlier this year, Blueprint Gaming expanded its presence in North America through an agreement with Rush Street Interactive in Ontario. This deal allowed popular games from Blueprint's portfolio to reach new players through one of the province's leading casino operators. (