Kabmi expands in Mexico with Pickwin

Kambi has secured another important first at the turn of the year, with the company pushing further afield into Mexico with a prominent local operator - Pickwin. The two companies see Kambi now offering its Turnkey Sportsbook solution to the local operator, boosting its overall operations capabilities and providing it with a comprehensive end-to-end sportsbook solution.

The company also includes its Bet Builder tool, as well as trading capabilities and regulatory compliance, providing Pickwin with a fully fleshed-out product that is set to boost its operational results and is further tailored to the specific needs of Mexican audiences. Kambi Group CEO Werner Becher welcomed the opportunity to see Kambi start the year with a swift expansion move and team up with a prominent local operator in Mexico. Our proven track record in Latin America, combined with our deep understanding of regulatory frameworks, makes this the ideal partnership to support sustainable growth, Becher added. The partnership allows Kambi to further burnish its credentials as a regional behemoth in the provision of tailored end-to-end sports betting solutions and platforms that bring the best possible experience to customers. Becher has been betting on the company’s continued success. In December, he increased his ownership share in Kambi.

Commenting on this new opportunity, Pickwin Co-founder and CEO Diego Sanchez added: Partnering with Kambi marks a pivotal moment for Pickwin as we continue our rapid growth in Mexico’s thriving sports betting market. Kambi’s reputation in the region gives us the confidence to deliver a premium experience to our players, and we are excited about the opportunities this collaboration will present. Kambi has struck multiple deals in the Americas over the past months, with the company bringing its turnkey solutions to both Churchill Downs and PENN Entertainment.