NORTH-AMERICA/ONLINE GAMBLING

Octoplay expands its influence with the addition of Hard Rock Bet Casino in New Jersey.

Octoplay scores another big win in New Jersey, securing a partnership with Hard Rock Bet Casino. The operator is passionately committed to expanding its collection with exceptional games.

Published on September 24, 2025

Octoplay expands its influence with the addition of Hard Rock Bet Casino in New Jersey. Thumbnail

Summary

  • Octoplay scores another big win in New Jersey, securing a partnership with Hard Rock Bet Casino.
  • The operator is passionately committed to expanding its collection with exceptional games.
  • Both companies are gaining significant traction in the highly sought-after North American iGaming market.


Rising rapidly in the world of online casino content, Octoplay has significantly bolstered its presence in North America by partnering with Hard Rock Bet Casino in New Jersey. This collaboration marks a pivotal moment for both companies as they ambitiously advance in this key market, aiming to deliver even greater value and experience to their players.

Octoplay debuts games with Hard Rock Bet Casino in New Jersey

Reflecting on this pivotal milestone, Octoplay CEO Carl Ejlertsson expressed immense pride in what this signifies for their venture into the US iGaming market. Hard Rock Bet is on a fast track of growth and boasts a compelling brand presence, making it the perfect ally for our expansion in New Jersey. We're thrilled to forge a long-lasting partnership as we broaden our US operator network. Rich Criado, VP of Casino at Hard Rock Bet, echoed this enthusiasm about the content deal. As part of this collaboration, Octoplay's beloved hits, like 777 Hot Reels and Eggsponential, will soon light up the platform. Bringing in Octoplay’s popular games reaffirms our dedication to top-notch quality and entertainment, Criado shared. We can’t wait for our players to dive into these exciting new additions, further enriching our app’s diverse offerings.

Both companies have pursued content deals over the past months

Just last month, Octoplay expanded its influence in New Jersey by partnering with Rush Street Interactive. The company didn’t stop there, forging a dynamic alliance with Evoke that has already launched across Denmark and the United Kingdom, with many more markets poised to join the fold under this partnership. On the other hand, Hard Rock Bet Casino has been anything but idle. The company swiftly secured significant collaborations with respected content suppliers, including a deal with RubyPlay in July and another with Red Rake Gaming in May.

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