Play'n Go hits the ground running in Botswana with Betway launch

Play’n GO, an acclaimed provider of world-beating gaming content for online casinos, has expanded its reach with a new launch focused on the African region. The supplier has teamed up with Betway in Botswana, an iGaming frontier, and marks the company’s second entry in the region. Previously, the provider launched its games in South Africa back in the middle of the year, and it has shown plans of scaling up.

Moving forward, Betway players in Botswana can enjoy many of the world-renowned and acclaimed titles developed by Play’n GO that have defined iGaming for hundreds of thousands of players, among which are Reactoonz, Rise of Olympus, and Book of Dead. These games, their sequels, and other innovative Play’n GO content will allow Betway to rapidly differentiate its offer in the market and create worthwhile experiences for local players. Play’n GO Chief Commercial Officer Magnus Olsson welcomed this expansion opportunity: The African gaming market is one of the most exciting and energetic in the world, and we’re thrilled to be entering Botswana for the first time with our partners Betway. Olsson also spoke of the importance of this launch, making Botswana one of the 35 other regulated markets globally where Play’n GO’s products are available - a rather exclusive club. At the same time, Play’n GO has much to offer, bringing some 400-odd titles in its portfolio. In the meantime, Play’n GO has also expanded in other jurisdictions, partnering up with local operators and seeking to strengthen its reach and footprint. The company launched with Starcasino.nl only recently in the Netherlands, and it pursued a similar growth opportunity in the United Kingdom with Betfred, another esteemed iGaming brand and operator.