SPRIBE picks Valter Walker as new Aviator brand ambassador

SPRIBE, the company behind the blockbuster and breakaway game Aviator, which was once a hard sell at industry events, but turned out into one of the most successful games of the modern iGaming landscape, has teamed up with Valter Walker, a mixed martial arts fighter.

Known as The Clean Monster among fans, the UFC ace is now the latest high-profile athlete to back Aviator as the game’s official brand ambassador. The partnership covers a period of 12 months during which Walker will focus on promoting Aviator to fans and iGaming aficionados in Brazil, bringing them worthwhile experiences and participating in various activations and marketing campaigns. This is not the first time SPRIBE has sought out UFC athletes to promote the company’s flagship game, which has completely changed how people engage with online casino content. Among the other UFC and MMA superstars that SPRIBE has signed up as brand ambassadors are Arman Tsarukyan, Alex Pereira, Johnny Walker, Alexander Pantoja, Merab Dvalishvili, and others. Walker was excited to be part of the brand partnership, with Aviator one of the most thrilling games, he said. Aviator is fast-paced, and where high risk can lead to high reward. You strap in, take flight, and hold tight as the win multiplier continues to rise. When you decide to cash out is up to you - go too soon and the win is small, but wait too long and you risk losing it all, Walker attested to the game’s merits. He called this opportunity an honor. SPRIBE CCO Giorgi Tsutskiridze was similarly pleased with the opportunity to expand the Aviator’s brand name and reach. Tsutskiridze hailed the model that SPRIBE has established, teaming up with UFC athletes, and strengthening the company’s presence. This partnership with Valter 'The Clean Monster' Walker builds on this and allows us to really tap into Brazil and Latin America, markets where Aviator has already proved to be a big hit, he added.