Summary
- Zitro has announced a new partnership in Mexico with Caliente Casino Hipódromo.
- The latter gained access to the former's innovative CONCEPT cabinet line and popular games.
- Zitro is on a continued growth trajectory, consistently expanding its presence and expanding its portfolio of partners.
Zitro, a provider of innovative games and gaming devices, is expanding its presence in Mexico. This week, the company announced a new agreement to enhance its influence in the Latin American market by delivering its groundbreaking CONCEPT cabinet line. Collaborating with Caliente Casino Hipódromo, a top-tier gaming and entertainment venue in Tijuana, Baja California, Zitro introduced its leading cabinet line along with a selection of popular games.
Caliente Casino Hipódromo expands available games with titles and cabinets from Zitro
Thanks to the new collaboration, customers at Caliente Casino Hipódromo can now enjoy the excitement and unparalleled entertainment provided by Zitro's CONCEPT cabinet line and games. This partnership builds on the success of Zitro's games in Mexico and reinforces its status as a leading supplier. The CONCEPT machines are distinguished by Zitro's innovative Magic Lightning system, which features a synchronized light show that enhances the gameplay experience. Additionally, the cabinets feature a large-format touch screen, known as the Screen Deck, which improves both customer experience and comfort. Apart from the CONCEPT cabinets, Caliente Casino Hipódromo will also install some of Zitro's popular games. New players will have access to top-quality games like Fairyland Quest, Triple Charm Journey, and Legendary Sword, each offering engaging and rewarding gameplay. These games are expected to resonate well with customers at the Tijuana-based casino due to their innovative mechanics, quality graphics, and exciting features. Earlier this month, Zitro launched its CONCEPT cabinet line and games at Winpot Mexicali at the Mandarin Plaza, further bolstering its presence in Mexico and expanding the reach of its games and cabinets.
Zitro continues to grow its footprint in Mexico
Johnny Ortiz Viveros, the founder of Zitro, expressed his enthusiasm about the company's latest partnership in Mexico, as reported by Casino House Group News from a press release. We are delighted to strengthen our collaboration with Grupo Caliente and to expand Zitro products to more players across Mexico, he stated. Viveros also highlighted, CONCEPT was designed to set a new industry standard, and its positive reception confirms our success. Mariano Hernández, Grupo Caliente's Corporate Manager of Gaming Machines Products, commented, Following CONCEPT's outstanding performance, installing it at Hipódromo was our immediate priority. He also predicted that Zitro’s games and cabinets would appeal to local players. Furthermore, Hernández affirmed, Zitro is undoubtedly a hallmark of success in the region. In April, Zitro further expanded its global reach by securing two new agreements. At that time, the company launched its popular games and the CONCEPT cabinet line at MARINOCIO gaming halls in Spain. Additionally, Zitro signed a deal in Mexico to enhance the gaming experience for customers at Jubilee Grand Casino in Mexico City.
