Summary
- Fanatics Betting and Gaming has enhanced its collaboration with WWE.
- The operator will introduce a variety of online casino games created by Booming Games and Games Global.
- WWE and Fanatics are continuing to strengthen their relationship.
Fanatics Betting and Gaming has entered into a multi-year partnership with WWE to create exclusive online slot experiences set to be launched in the upcoming weeks and months.
Fanatics deepens ties with WWE through dedicated online games
Several casino games are in development, thanks to a collaboration with Boom Entertainment and Games Global. These games include WWE Blackjack, WWE Bonus Rumble Gold Blitz, WWE Clash of the Wild, Raw Multiplier Melee, and SmackDown Big Money Entrance. These games aim to attract a wide range of players and will be featured on the operator's iGaming platforms available in Michigan, Pennsylvania, West Virginia, and New Jersey. They will be exclusively accessible via the Fanatics Betting and Gaming iOS and Android apps in these states. Ari Borod, the Chief Business Officer of Fanatics Betting and Gaming, stated, We are thrilled to expand our relationship with WWE to include an exclusive collection of WWE-themed online casino games. This is a natural progression of the WWE-Fanatics partnership, which already encompasses global e-commerce, licensed merchandise, and memorabilia, along with producing and distributing an expanding array of digital shows. Fanatics Betting and Gaming had previously partnered with WWE to offer licensed merchandise, memorabilia, and distribute WWE's entertainment shows across its platforms. Meanwhile, Fanatics Betting and Gaming is actively expanding its game library to offer iGaming players more options. The company recently partnered with Bragg Gaming Group, launching in three states at the start of the month. Moreover, the company collaborated with Wazdan, further enhancing its online casino library.