Summary
- ICE and iGB Affiliate played a pivotal role in bringing a significant economic boost to Barcelona and Catalonia.
- Equimore took a deep dive into assessing the events' impact, employing an input-output model to precisely gauge the effects.
- In total, a remarkable €191 million was infused into the economy, thanks to direct contributions, secondary effects, and the ripple of further impacts.
A groundbreaking study by Equimore, commissioned by Clarion Gaming, reveals that ICE and iGB Affiliate 2025 have left a remarkable mark on the local economies of Barcelona and Catalonia. This influential event resulted in an astounding €191 million economic impact and created 3,100 part-time jobs. Attracting visitors from over 186 countries, the events generated 121,000 overnight stays, with non-local attendees spending an impressive €449 daily. Stuart Hunter, Managing Director at Clarion Gaming, expressed his enthusiasm about the events' significant contributions: After many years of success in London, moving to Barcelona was fueled by our desire to expand and nurture a more dynamic platform for global connection and innovation. Our time in Barcelona was enhanced by outstanding exhibitors showcasing cutting-edge gaming innovations. The collaboration between the Clarion Gaming team and Fira GranVia demonstrated world-class execution. The fruits of our labor are evident: record-breaking attendance, engaged exhibitors, and a staggering €191 million boost to the Barcelona and Catalonia economy, driven by our diverse international attendees. We eagerly anticipate reuniting in January 2026. The comprehensive report highlights job creation vital for hosting these exceptional events in the region. Equimore identified direct influences like spending related to organizing and participating in the event within the Barcelona-Catalonia economy. The study also noted the secondary effects, where suppliers and service providers experienced increased activity, contributing further to economic growth. Lastly, the induced impacts captured the ripple effect of spending and wages generated for those directly or indirectly involved in supporting the events.
