industry/ONLINE GAMBLING

Octoplay makes a bold move in North America, joining forces with RSI in New Jersey.

Octoplay has strengthened its presence in the North American market by forging a partnership with New Jersey. Rush Street Interactive has signed a partnership with its BetRivers brand, continuing their successful collaboration in various iGaming markets.

Written by Casino House Group Editorial Team

Published on August 19, 2025

Summary

Octoplay has strengthened its presence in the North American market by forging a partnership with New Jersey.
Rush Street Interactive has signed a partnership with its BetRivers brand, continuing their successful collaboration in various iGaming markets.
Octoplay and BetRivers are wholeheartedly dedicated to expanding their reach and enhancing their product offerings.

Octoplay, an award-winning independent game supplier, has made significant strides into the North American iGaming market by forging an exciting new partnership with Rush Street Interactive.

Doubling down on the USA with a familiar partner

The partnership is set to make waves in New Jersey’s thriving iGaming scene, building on successful collaborations in Ontario, Canada, and Mexico. As they venture into the bustling Garden State, the two companies are poised to showcase their top-notch brands to local enthusiasts. Already granted a license and running the BetRivers platform, RSI is now enhancing its offering with Octoplay’s top titles, including favorites like 777 Hot Reels: Supercharged and Juicy Rolls: Feature Frenzy. Ralitsa Georgieva, Director of Business Development at Octoplay, is thrilled about this new chapter with RSI, calling it a significant milestone in their expansion into the North American market. Partnering with Rush Street Interactive, she shared, is an exciting opportunity to cultivate a strong, lasting relationship. RSI CEO Richard Schwartz echoed these sentiments, expressing his enthusiasm for broadening their game selection with a reputable name like Octoplay. Their innovative approach to content development, Schwartz remarked, makes this partnership a great fit for our BetRivers platform.

Octoplay is developing beyond the North American market

Schwartz emphasized that RSI and the BetRivers brand are committed to providing an unparalleled experience. Meanwhile, Octoplay is expanding its presence across North America. In May, they launched their innovative Jackpot Blitz with BetMGM in Ontario, Canada, a strategic move designed to set their offerings apart and boost product awareness. Back in Europe, Octoplay continues to build its momentum. They secured a supplier license from Danske Spil, the Danish Gambling Regulator, and made significant strides with an expansion through BoyleSports in the UK in April.