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Pragmatic Play inks Smart Studio deal with DoradoBet in Peru

Pragmatic Play and DoradoBet signed a new content agreement The former agreed to supply its Smart Studio content, powering the latter's offering in Peru

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Summary

  • Pragmatic Play and DoradoBet signed a new content agreement
  • The former agreed to supply its Smart Studio content, powering the latter's offering in Peru
  • Executives at DoradoBet and Pragmatic Play speak with excitement about the latest alliance
The leading content supplier to the online gambling industry, Pragmatic Play, continues to grow its presence in Latin America. Earlier this week, the company confirmed it extended its partnership with DoradoBet.

Pragmatic Play supercharges DoradoBet in Peru

Under the terms of the extended agreement, the trusted gambling operator in Peru will benefit from Pragmatic Play's Smart Studio content. As a result, DoradoBet will expand its offering with customized live casino environments from Pragmatic Play, which will be integrated into the former's platform. Ultimately, such live casino content delivers engaging, immersive and brand-consistent experiences. Pragmatic Play's Smart Studio content enables operators to offer live casino entertainment that showcases their visual identity and branding. The content brings a range of adaptable design options and intuitive branding tools, making it an excellent upgrade for DoradoBet's platform in Peru. While the deal propels Pragmatic Play's reach in Latin America, it also significantly strengthens the operator's offering. This, in turn, is expected to help DoradoBet Casino retain existing players and engage with new players. Only recently, Pragmatic Play announced the release of its new deep-sea adventure slot, Mermaid's Treasure Trove.

DoradoBet players will benefit from engaging experiences

This new chapter in our partnership with Pragmatic Play supports our strategy to build a standout live casino experience in Peru, he said. Moreover, the executive pointed out: Smart Studio gives us the tools to elevate our brand presence on the tables and deliver a more immersive product to our players. Victor Arias, VP of LATAM at ARRISE powering Pragmatic Play, shared the positive vibe. He acknowledged that Smart Studio continues to expand its reach in Latin America and DoradoBet is the latest operator that will address the growing demand for customizable live casino entertainment. The solution enables operators to deliver more engaging player experiences, while also enhancing brand visibility in competitive markets, Arias said in conclusion. Earlier this week, Pragmatic Play once again bolstered its Latin American presence with Colombia studio launch.

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