Pragmatic Play levels up the slot experience with new Missions feature

Pragmatic Play is pushing the impact of its slot portfolio a step further by introducing a new bespoke experience that will be available across the entire suite of games.

The idea is to further build upon the company’s retention and engagement capacities through the Enhance gamification portfolio, with the Missions introduction now set to do just that. By offering personalized challenges across its fleet of slot games, Pragmatic Play can incentivize players further by offering them specific and tailored gaming options that come on top of an already-established and popular gameplay narrative. These Missions enable operators to host campaigns where players set out to complete objectives and then win additional prizes, with more than 50 such missions per campaign already available. To ensure the best possible impact, Pragmatic Play allows operators to completely customize the nature of the Missions and the objectives that players set out to complete. Players, too, are in control of the action and are tracking their progress in real-time, serving as a clever way to boost morale and have them engage more deeply with individual games and brands. Pragmatic Play’s Director of Public Relations, Sharon McHugh, has welcomed the opportunity to see his company once again level up the gamification experience for players and create a unique and impactful solution that integrates well with the broader company portfolio. Missions elevate the player experience by enabling Pragmatic Play partners to offer personalised challenges across our entire range of slots. This adds a new element of gamification for players, whose engagement can lead to additional daily rewards in their favourite games, McHugh explained.

Besides this, Pragmatic Play has been expanding on other fronts, and particularly with the introduction of exciting new games. Recently, the company introduced its out-of-the-box Spire+ title, featuring the chance to win a 250,000x multiplier. The company also expanded its table games portfolio with the launch of Free Bet Blackjack, continuing to innovate in the vertical, relying on a mix of classical mechanics and in-demand features.