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SBC Summit Lisbon is gearing up for its most grandiose edition yet, anticipating the arrival of 30,000 eager attendees.

The SBC Summit is poised to deliver its most influential and unforgettable event yet. The event is set to bring together over 30,000 delegates, uniting the elite of the global gambling industry in a single, powerful gathering.

Published on September 11, 2025

SBC Summit Lisbon is gearing up for its most grandiose edition yet, anticipating the arrival of 30,000 eager attendees. Thumbnail

Summary

  • The SBC Summit is poised to deliver its most influential and unforgettable event yet.
  • The event is set to bring together over 30,000 delegates, uniting the elite of the global gambling industry in a single, powerful gathering.
  • Uniting top executives, visionary technologists, and well-known celebrities, SBC Summit Lisbon promises to be unparalleled in its influence, scope, and elegance.


Get ready as the SBC Summit returns to Lisbon, Portugal next week, promising to set a new benchmark with a record-breaking 30,000 delegates—a remarkable 20% increase from last year. Scheduled for Tuesday, September 16, this gathering is a melting pot of industry leaders from over 130 countries. It promises revolutionary discussions on Global and Emerging Markets, spotlighting key regions like Africa, Asia, Europe, Latin America, North America, and the Middle East. This year’s summit boasts appearances from renowned personalities such as Gary Vaynerchuk, Randi Zuckerberg, and Oleksandr Usyk. SBC Summit is also at the forefront with its Tech Academies, delivering practical knowledge and insights into blockchain, marketing, gamification, and AI. The expo floor, sprawling across 135,000 square meters and hosting 700 exhibitors, offers unparalleled opportunities for meaningful connections and valuable exchanges. Expect industry heavyweights such as GR8 Tech, Soft2Bet, Stake, Digitain, Everymatrix, Kaizen Gaming, and Amusnet to be among the presenters. Rasmus Sojmark, CEO and Founder of SBC, shared his excitement: We can’t wait to bring the SBC Summit back to Lisbon. Last year was a tremendous success and taught us much about what truly resonates with our delegates. For this iteration, we've zeroed in on the hottest topics, from introducing new stages for global and emerging markets to innovative academies in AI and marketing, not to mention superstar appearances that bring that iconic SBC flair." The six-stage conference offers countless chances to dive into the industry's pivotal developments. With talks led by 550 experts—nearly half of whom are C-level executives—this is where the real industry conversations happen. Expect in-depth discussions on affiliation, player protection, global markets, payments, and regulation. On the Super Stage, giants like Daniel Taylor (CEO International, Flutter International), Neal Menashe (CEO, Super Group), Joanne Whittaker (CEO, Betfred), Jesper Svensson (CEO, Betsson Group), and Simon Lidzén (CEO & Co-founder, Fast Track) will step up, their insights invaluable. Mark your calendars for September 17 when the MEO Arena hosts the Affiliate Leaders Awards, recognizing the industry's finest. The excitement continues on September 18 with the SBC Awards, celebrating talent across various domains, before culminating in the exhilarating INFINITY Lisbon Closing party. And don't miss the Legends Charity Game on Monday, September 15, kicking off the event with a dose of fun and excitement. This year, the SBC Summit aims to surpass all expectations. Be there—2025 won’t be the same without it.

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