europe/EVENTS

The SBC Summit Malta highlights cutting-edge technology in sports betting.

"SBC Summit Malta Introduces the Next-Gen Sports Betting Track" The event is scheduled for Thursday, June 12, 2025.

Written by Casino House Group Editorial Team

Published on May 29, 2025

Summary

"SBC Summit Malta Introduces the Next-Gen Sports Betting Track"
The event is scheduled for Thursday, June 12, 2025.
Numerous high-profile panels and discussions will take place.
The landscape of sports betting is rapidly evolving due to advancements in technology, changes in user behavior, and innovative content formats. This track provides direct insights into the innovations and strategic shifts that betting professionals must grasp to stay ahead in a market that is becoming increasingly diverse and competitive.
The track will host several engaging discussions that highlight some of the most urgent and intriguing aspects of sports betting. These include:
Future Developments in Sports Betting: Billy Cook (iGaming Consultant), Simon Flynn (Sports Betting Consultant), Nika Gigashvili (Managing Director and Partner at SMH), and Nick Laconico (CEO of Megabet Plus)
"Is In-Play Betting in Football Losing Ground? Insights from Mkhitar Kafyan, Product Marketing Manager at Totogaming, Owen Ordway, Head of Sports at Rooster, and Russell Yershon, CEO of Connecting Brands."
"Modularization of Sportsbook Platforms: The Future of Flexibility and Speed" by Kurt Carabott (Product Consultant), Sam Goodall (Senior Account Manager, Square in the Air), Denis Romanovskiy (Deputy CTO, SOFTSWISS), and Simon Westbury (Sports Betting Expert)
"Betting on Esports: The Emerging Frontier" by Christoffer Andersson (COO, 500.casino) and Simon Westbury (Sports Betting Expert)
Enhance Your Betting and Modeling Skills with the Exclusive Sports Trading Academy, led by Jonathan Smith, Founder of Sportsbook Training Services and Sportsbook Models.

With SBC Summit Malta 2025 quickly approaching, the hosts from SBC Events are excited to highlight a thrilling addition to the event's agenda: the Next-Gen Sports Betting Track. This innovative series of sessions will explore the technology, player behavior, and product strategies driving the growth of the sports betting industry.

High-profile discussions focused on the world of sports betting

The event is scheduled for Thursday, June 12, at the InterContinental Hotel in St Julian’s. It will cover a variety of significant topics, including AI integration, new opportunities in esports betting, and in-play betting across various sports. SBC Founder and CEO Rasmus Sojmark emphasized the event's importance and its distinctive status.

Equipping stakeholders with the means necessary for the future

The event will offer an in-depth analysis of the current sports betting landscape, providing stakeholders with the necessary tools to tackle some of the industry's most significant challenges. Additionally, the event will explore other critical aspects of the iGaming and sports betting experience through the Casino Evolution and Europe: Regulation & Compliance tracks. These tracks aim to deepen stakeholders' understanding of key areas within the sector.