The Lotter executive urges for effective regulation at ECGC panel

Summary

• The East Coast Gaming Conference concluded recently.
• TheLotter's CEO, Yael Hertz, participated in a conference panel to highlight the importance of effective regulation for lottery couriers.
• The top lottery courier holds licenses in two states and is committed to expanding nationwide.

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The CEO of a rapidly expanding lottery courier service in the United States recently attended the annual East Coast Gaming Conference (ECGC). This event brought together business experts, game developers, and other key stakeholders, offering them unique opportunities for networking and collaboration.

ECGC creates unique opportunities for operators and regulators to collaborate

The 28th East Coast Gaming Conference concluded last week. This annual event took place from April 15 to April 16, 2025, in Atlantic City, New Jersey. Yael Hertz, CEO of TheLotter Group, a leading company in the lottery courier sector, participated in a panel titled

She emphasized the need for strong regulations and guidelines for lottery couriers nationwide. Lottery couriers like TheLotter facilitate online lottery ticket sales, thereby increasing revenue for local businesses. At the same time, they offer options for responsible gaming and contribute to community initiatives, supporting programs such as education and veterans' services. At the recent ECGC, Hertz advocated for the creation of a regulatory framework and guidelines for lottery couriers in each state. She explained, TheLotter's CEO expressed her enthusiasm: Hertz concluded,

TheLotter plans to continue growing in the US

Lloyd Levenson, co-founder of ECGC, emphasized the importance of including TheLotter Group in this year’s event.

he stated. TheLotter has successfully obtained its first licenses in the United States, specifically in New York and New Jersey. Simultaneously, the company remains intensely focused on expanding its reach further. According to Hertz, New York and New Jersey serve as exemplary models of effective regulation, fostering cooperation between lottery courier operators and regulators. Hertz took on the role of CEO at TheLotter in 2023, and since then, she has been instrumental in the company’s growth and expansion.