Summary
- At the SBC Awards Europe 2025, Soft2Bet was honored with two awards: Acquisition & Retention Partner of the Year and Industry Innovation of the Year.
- Betinia, the company's leading brand, received the Silver Award in the Casino Operator of the Year category.
- The recent accolades highlight another achievement for Soft2Bet as the company expands its influence.
Soft2Bet, a premier provider of iGaming turnkey solutions, received multiple accolades at the recent SBC Awards Europe 2025, highlighting its commitment to offering innovative and engaging content and solutions.
SBC Awards Europe honor Soft2Bet with three recognitions
The SBC Awards Europe concluded last week with a glamorous ceremony at the Hilton Malta in San Ä iljan, Malta, on June 12. Attended by approximately 400 guests, the event featured representatives from some of the most renowned betting and gaming operators, studios, and developers in the industry. Soft2Bet was honored with the Industry Innovation of the Year and Acquisition & Retention Partner of the Year awards. These prestigious accolades highlight the company's continued commitment to offering solutions that are not only innovative but also enhance retention and engagement. In addition to these recognitions, Soft2Bet's flagship brand, Betinia, earned the Silver Award in the Casino Operator of the Year category at the recent SBC Awards Europe. This achievement underscores Soft2Bet's capability in developing high-performance brands that thrive in competitive and pivotal markets. Commenting on the awards, Tsyhankova stated, The recognition from the SBC Europe Awards highlights our technology's vision and its role in building strong brands, fostering long-term player relationships, and achieving product excellence that extends beyond retention. She concluded by emphasizing, MEGA continues to lead the European, Nordic, and North American markets by creating unique experiences that blend innovation, a robust regulatory framework, and high performance results from the outset.
Soft2Bet continues to grow and often wins different awards, recognizing its dedication
Soft2Bet recently received awards recognizing its powerful turnkey solutions and the Motivational Engineering Gaming Application (MEGA). MEGA has demonstrated exceptional effectiveness in enhancing player engagement and retention across various markets. Over the past year, Soft2Bet has achieved considerable success with its leading gamification solutions that have benefitted betting and casino operators worldwide. These solutions not only enhance player retention but also improve customer engagement, loyalty, and the overall player experience. MEGA was instrumental in achieving a 128% increase in retention for Campobet in Denmark and a 106% increase for Betinia in Sweden, further demonstrating the solution's impact, Soft2Bet stated. In 2024, Soft2Bet won several awards at the SBC Awards, including accolades for Innovation in Mobile and Innovation in Casino Entertainment. Earlier this year, The European – Global Banking & Finance / Sustainability & ESG Awards also honored Soft2Bet with three prestigious iGaming awards: Outstanding Customer Support in iGaming 2025, Innovation Leader in Responsible Gaming and Sustainability 2025, and Pioneering Visionary in the iGaming Industry 2025.
